Website Strategist

Client Services · Washington, District of Columbia
Department Client Services
Employment Type Full-Time
Minimum Experience Experienced

About Social Driver


Social Driver is a digital agency with the strategies, ideas, creative, and technology to connect with people today, across websites, social media, branding, marketing, advocacy, and more. Our company mantra captures our mission, culture, and values: “We believe the future is bright, all progress is social, and the drivers make history.” We aim to provide our clients with digital solutions that help them meet their goals and, through that work, make an impact for a brighter future for all. You can learn more about us here.


Social Driver is seeking a Website Strategist to focus on research, discovery, and the planning phases of website projects. In this role, you will be especially focused on capturing the content and functional requirements for the project. You will be responsible for creating the information architecture (site map, navigation structure, taxonomies, content types, and content outlines), producing detailed documentation for the website requirements and collaborating with the Director of Web Development, collecting content from the client, and helping other members of the team (designers and developers) understand the client goals, audience needs, and opportunities for future functionality and growth. 

 


As the Website Strategist, you will: 


As a Website Strategist, you will lead website intakes, create content plans and information architecture models based on client feedback and help clients organize and plan their content. You will also lead client and stakeholder interviews, review and make recommendations on client-supplied and internal copywriter content, review analytics, create sitemaps, and work closely with the design team to review wireframes. You will also manage the process to collect all website content from the client and ensure it is formatted for the web.


At Social Driver, you will work in a fast-paced, highly collaborative environment. You will need to have an understanding of UX, high knowledge of WordPress and Drupal, and a deep understanding of website content and strategy.  


  • Provide information architecture, sitemaps, and content strategies for website projects
  • Interview stakeholders to define goals, gather user insights, and review analytics 
  • Build trust and confidence with clients through the project
  • Collaborate with other teams (developers, designers, SEO, and creatives) to ensure the client goals are achieved and to identify new opportunities
  • Oversee the website content process by collecting, analyzing, formatting, repurposing, and auditing content from clients
  • Contribute to and improve upon existing website strategy processes at Social Driver
  • Help train clients how to input content into the new website

 


Required Qualifications:


  • Expert level understanding of information architecture (site maps, navigation, etc.)
  • Expert level understanding of WordPress and Drupal site management
  • Expert level understanding of website intakes and processes
  • Strong understanding of the processes for User Experience, Website Design, and Website Development  
  • Strong presentation skills 
  • Strong organizational skills—project management experience or collaboration preferred 
  • Experience leading website launches and website marketing planning 
  • Desire to work in a collaborative client-facing role 
  • Desire to work with designers, developers, and marketing experts 
  • Familiarity with Google Analytics and SEO
  • 5+ years of experience, agency preferred


 

How to Apply:


Apply online with your resume and a cover letter that outlines how you would be a great fit for the position.


Benefits: 


We take pride in our culture and offer a competitive salary with great benefits, like flexible PTO, 401k, continuing education, phone reimbursement, medical and dental, short-term/long-term disability, flexible work schedules, and great colleagues.


Commitment to DEI: 


Social Driver is committed to advancing diversity, equity, and inclusion in hiring, marketing, programming, and in all other aspects of the work we do. Diversity, equity, and inclusion are deeply connected to our mission, our success, and our culture.

Thank You

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  • Location
    Washington, District of Columbia
  • Department
    Client Services
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced